Permanent numbers, one per listing, location, or partner.
The attribution foundation for marketplaces, multi-site businesses, and print/outdoor. A dedicated number belongs to one thing, forever, so every call tells you exactly what drove it.
What is a dedicated tracking number?
A dedicated tracking number is a permanent phone number assigned to one listing, location, partner or ad. iovox provides them in 65+ countries, on local carriers where it matters, with no scripts needed on the advertiser's site.
Four use cases iovox solves out of the box.
One number per listing, per professional, per region. Attribution at the exact grain your customers pay for.
- Listing-level call data in your seller portal
- Call masking for fraud prevention and privacy
- Lead cost calculation that stands up in conversation with sellers
A permanent number for every advertiser. No scripts required on the advertiser's site.
- Zero customer integration effort
- Call attribution that works even when the advertiser's site is down
- A reporting dashboard for every advertiser
Per-location, per-brand, per-campaign numbers. Routed through one global engine.
- Roll-up dashboards by region, brand, or location
- Intelligent routing that respects opening hours, wait times, and overflow
- Consistent compliance and recording policy
The only way to measure a billboard, a flyer, or a magazine ad: a unique tracking number printed on each placement.
- Per-insertion, per-region, per-publication attribution
- Permanent numbers with stable data across the life of the campaign
- CRM-ready call events, straight from the billboard
When to use which.
| Dedicated Numbers | Dynamic Numbers | |
|---|---|---|
| Best for | Listings, locations, partners, print, outdoor | Web, paid search, UTM-driven campaigns |
| Lifetime | Permanent (months to years) | Per visitor session |
| Attribution grain | Per listing / location / placement | Per source / campaign / keyword |
| Integration | Zero: just print or publish the number | JavaScript snippet on your site |
| Volume | 1 → millions of permanent numbers | Pool sized to peak concurrent sessions |
The number under every listing.
"Our professional clients have complete, real-time visibility on all the telephone leads that arrive that are a direct result of ads published on the Subito platform."
Frequently asked questions
Who uses dedicated tracking numbers?
Automotive and property marketplaces, portals and directories, multi-site businesses such as restaurant groups and healthcare practices, and print and outdoor advertisers. Each listing, location or placement gets its own number, so every call is traced to its source.
In how many countries can iovox provide tracking numbers?
More than 65, with local numbers on local carriers where it matters. iovox manages millions of numbers.
Do advertisers need to install anything on their website?
No. A dedicated number needs no scripts on the advertiser's site, and attribution keeps working even when their site is down.
How do you track calls from a billboard or print ad?
Print a unique dedicated number on each placement. Every call is then attributed by insertion, region or publication, with stable data for the life of the campaign.
Permanent numbers, built for your listings.
Talk to a specialist about inventory, routing, compliance, and pricing, for a single location or a national marketplace.